Hi, I'm Saunak Shah. A New York City-based Creative.

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INTERACTION DESIGN
IBM's Cognitive Transformation booth experience at the Mobile Work Congress engages audiences with the “art of the possible"; An Interactive wall that helps visualize what a cognitive future holds..
SOCIAL MEDIA STRATEGY
Influencer campaigns, experience-driven activations, crowdsourced sweepstakes to community building, these case studies for Pursuit of Portraits show key facets of strategy with Huawei Mobile, W Hotels, Tumblr and more.
DYNAMIC ADVERTISING
An immersive iAD that capitalizes on gaming interaction as the benchmark to educate users about the performance capabilities of the Range Rover Sport.
DIGITAL CAMPAIGN
A digital campaign for Nokia USA that demonstrates the possibility of astounding connections and a crowdsourced version of "Don't Fence me In" that allows you to join in a remix.
CRM CAMPAIGN
A personalized rolling 90-day communication campaign aimed at getting current Land Rover owners excited about trading in for a new Land Rover when the time came.
PERSONALITY INSIGHT
A concept for a generic CPG industry liquor client that integrates IBM Watson’s personality insights API using Twitter & Adobe Experience Manager to provide customized drink preferences.
BRAND DEVELOPMENT
A 360 brand refresh for United Colors of Fashion; a New York City-based 501(c) non-profit that mentors under-resourced youth about the fashion industry.
DIGITAL ACTIVATION
For Microsoft Mobile, this digital concept is geared to increase trial by turning every piece of media into a virtual test drive of the Windows 7 experience.
PRINT ADVERTISING
Print ad executions for various clients including FujiFilm USA, The Food Emporium, A&P Fresh - Via Roma.
BRAND IDENTITY
A brand refresh for GLOSS; Jersey Shore's salon and cosmetic boutique in Asbury Park. The identity is inspired by their signature color bar and uses special printing to bring out that sparkle.
LOYALTY
A personalized multi-touch welcome experience to excite Land Rover owners about their new purchase and provide them with resources & rewards throughout their journey.
PUBLISHING
Creative lead, curation & art direction for Pursuit of Portraits Magazine; an independent bi-annual publication featuring 135 photographers from over 30 countries.
LOGOS
An array of logos for various clients ranging from boutique studios, independent projects, non profit and sex education including examples of a few identity systems.
DIGITAL MARKETING
The Wunderman New York Agency holiday card conveyed with an animated time-lapse sets the tone for the holidays. Lester Wunderman is seen in the last frame.
DIRECT
A direct mailer to existing Land Rover Owners-In-Market about the new model year line-up of vehicles that conveys the duality of the brand from city to off-road.
FAN APPRECIATION
Using stop-motion style animation and fan submitted photos, this video conveys a "Thank You" message Land Rover's followers on Facebook as they celebrate a new milestone: 1 million new fans.
PATTERN / PACKAGING
Pattern designs for the FujiFilm Digital Camera including packaging, print collateral and retail endcaps. Select patterns printed nationally in top retailers in USA & Tokyo.
IN-HOUSE MARKETING
A simple moving announcement (for Wunderman NY) is turned into a fully integrated (and completely bizarre) experience that shows off everything Wunderman does best.
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